Christofle — E-Boutique Revamp

Setting up a new e-commerce standard for an iconic silverware brand

1. Consumer Research

Data pulled from quantitative research on SIM TGI

“Taking time to decorate the table when inviting people is part of my social etiquette.”

2. Information Architecture & Wireframes

Two iterations of the new website’s information architecture co-created with the client
The navigation resulting from the information architecture

3. Design Principles

Design principles defined for the overall experience

4. UI Design

Images courtesy of Quentin Goupille

Thanks for reading!

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From strategic planning, I’ve specialized in designing meaningful, intuitive & engaging experiences that convey consumers’ needs with brands’ strategic stakes.

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Léo Kaj Cabannes

From strategic planning, I’ve specialized in designing meaningful, intuitive & engaging experiences that convey consumers’ needs with brands’ strategic stakes.